• Overall management of Google AdWords
• Building strategies to identify new opportunities
• Analyze web traffic and implement SEO/SEM, marketing, and sales performance metrics
• Building strong client relationships and making brand-centric campaigns

Required Candidate profile:-

• Advanced knowledge of Google AdWords
• Promoting website online
• Blog creation, optimization, etc + Search Console, Analytics, AdSense, and Ads by Google
• Monitor and Implement SEO/SEM, marketing, and sales performance metrics.
• Undertake SEO tasks including on-page, off-page, Owning Keyword Rankings and tracking them Design, build, maintain and nurture social media presence.
• Increase the organic reach of the website through various activities.
• Understand and research market, competition, customer needs, and industry value chain.
• Monitor and measure digital marketing efforts using marketing tools like Hub spot, Google Analytics, Google Search Console / Webmaster, AdWords, WhoIsVisiting, Mail Chimp, Hoot Suite, and the latest tools in the market.
• Planning the end-to-end lead & demand generation through campaigns and inbound marketing.
• Promoting the company’s solutions and services by running email campaigns, hosting webinars, and podcasts, and attending and organizing events.
• Focus on the creation of rich media content and assist in preparing marketing collateral like service offerings, brochures, etc.
• Provide concise, timely & accurate reporting and tracking.
• Person will be responsible for bid management and optimization of multimarket PPC campaigns to agreed campaign/profitability targets.
• Delivering performance reporting and insight to the PPC team and local market teams.
• Assisting with creating optimizing and reporting PPC campaigns using Ad Words and bid management solutions.